Many programs collect valuable and informative data on their programs and services but they may not know how to share the data with the public and with influential people at the local and state levels to ensure that the findings will be used and that programmatic approaches and interventions can be replicated. This Brief defines dissemination; reasons to disseminate information; channels and formats to use in dissemination; what information to disseminate; how to match information to particular audiences; and the timing of dissemination.